7 Must-Attend RevOps Events in ANZ in 2026

Revenue operations is one of the fastest-growing functions in B2B — and ANZ is no exception. According to Gartner, organizations with a dedicated RevOps function grow revenue 3x faster than those without one. In Australia and New Zealand, RevOps adoption is accelerating rapidly — particularly in SaaS, financial services, and professional services sectors.

Yet the ANZ RevOps event calendar looks nothing like North America. There is no dedicated ANZ RevOps conference. Instead, the best events for revenue operations leaders are cross-functional — gatherings where RevOps sits alongside sales, marketing, and CS leadership, because that is exactly the organizational context where RevOps does its most important work.

This guide covers the 7 must-attend RevOps events in ANZ in 2026. Each was selected for audience relevance to revenue operations and GTM alignment in Australia and New Zealand, seniority of attendees, and direct value to CROs, Heads of Revenue, and RevOps practitioners.

Whether you run forecasting for a SaaS company, own the GTM tech stack, or align sales and marketing across the ANZ region — at least two events on this list belong in your 2026 calendar.

Why RevOps Events in ANZ Matter in 2026

Revenue operations is still a relatively new discipline in Australia and New Zealand. Most ANZ companies with a RevOps function have built it in the last three years — which means the community is close-knit, the peer network is compact, and the right in-person introduction carries disproportionate weight.

The ANZ RevOps market is concentrated in Sydney, Melbourne, and — to a smaller extent — Auckland and Brisbane. A single well-attended event can put you in front of 60–80% of the senior RevOps and revenue leadership community in your city. That density does not exist in North America, where the RevOps community is spread across hundreds of cities and dozens of competing events.

According to RevOps Co-op, 68% of RevOps professionals say peer learning at in-person events directly influenced a significant process or technology decision in the following 12 months. For ANZ RevOps leaders, the decision pool is smaller — making each informed introduction more consequential.

The gap between ANZ teams extracting real value from events and those collecting business cards comes down to preparation. Use a B2B sales prospecting tool to enrich attendee and sponsor lists 3–4 weeks before each event. Book 10–15 peer meetings before arrival. Teams that run this motion consistently report 3–5x more actionable contacts per event than those relying on floor walk-ups.

The 7 events below are the ones worth your time and travel budget for RevOps in ANZ in 2026.

1. SalesHaus Sydney

Date: March 25, 2026  |  Location: The Commons, 388 George St, Sydney  |  Cost: Paid, limited seats

SalesHaus Sydney is Australia's most explicitly RevOps-focused cross-functional event. It brings together sales, GTM, marketing, partnerships, RevOps, and customer success professionals in what the organizers describe as a “Revenue Alignment Room” — a format designed to show how high-performing ANZ companies align these functions into a single coherent revenue engine.

The March 2026 Sydney edition featured speakers including Jaye Vernon (Beam AI), Dan Brockwell (Earlywork), George Coudounaris (Chief Revenue School), Alex Palmer (Vanta), Adem Manderovic (Chief Revenue School), and Keith Chan (Intercom). Topics covered the 2026 ANZ GTM playbook, AI integration in modern revenue systems, and how RevOps operates as the operational backbone connecting pipeline to retention.

SalesHaus is built around the insight that most ANZ revenue failures are not sales problems or marketing problems — they are alignment problems. RevOps is the function that solves alignment problems. This event is the closest thing in ANZ to a dedicated RevOps practitioners gathering.

Why Attend

• The only ANZ event explicitly built around revenue alignment across Sales, Marketing, RevOps, and CS in one room
• Capped attendance — every person in the room is a practitioner or operator, not a vendor keynote audience
• High-trust conversation format — curated introductions, story-driven panels, no pitch decks
• Practical GTM tactics for ANZ market conditions — content built for Australian and New Zealand revenue teams, not adapted from US frameworks

Who Should Go

RevOps practitioners, Heads of Revenue, CROs, and GTM leaders at Australian SaaS and B2B companies. Also valuable for founders and commercial leaders who want to understand how high-performing ANZ revenue teams structure cross-functional execution.

2. SalesHaus Melbourne

Date: April 23, 2026  |  Location: The Commons QV, 3 Albert Coates Ln, Melbourne  |  Cost: Paid, limited seats

SalesHaus Melbourne is the sister event to SalesHaus Sydney — same format, same cross-functional emphasis on Revenue Alignment, different city and attendee community. Melbourne has a distinct B2B SaaS and fintech operator ecosystem that does not fully overlap with Sydney's. Attending both gives you full coverage of the ANZ RevOps practitioner community across two of Australia's three major commercial hubs.

The April 2026 Melbourne edition focuses on “The 2026 Revenue Alignment Playbook (ANZ Edition)” — how top ANZ companies are structuring cross-functional GTM execution and deploying RevOps as the operational layer that connects sales velocity to revenue predictability. The event draws Melbourne's operators, CROs, and founders building modern revenue teams in the city's fast-growing SaaS, marketplace, and professional services sectors.

Why Attend

• Melbourne-specific revenue operator community — different attendee roster from the Sydney edition
• Same high-trust, capped-attendance format as SalesHaus Sydney — no vendor keynote noise
• Revenue Alignment Playbook content — practical frameworks for cross-functional GTM execution in the ANZ context
• Strong fintech and marketplace operator presence — distinct from Sydney's enterprise SaaS focus

Who Should Go

RevOps practitioners, heads of revenue, CROs, and GTM leaders at Melbourne-based SaaS, fintech, and B2B companies. Sydney-based teams who want to expand their ANZ revenue operator network should attend Melbourne in addition to Sydney — the two cities' RevOps communities have surprisingly limited overlap.

3. B2B Marketing Leaders Forum APAC — Sydney

Date: May 20–21, 2026  |  Location: Doltone House Jones Bay Wharf, Pyrmont, Sydney  |  Cost: AUD $1,695

B2B Marketing Leaders Forum APAC is APAC's largest B2B marketing conference — in its 11th year, drawing 500+ CMOs, CROs, and senior revenue leaders to Sydney. For RevOps leaders, this is not a marketing event. It is the event where the executive leaders your RevOps work supports — CMOs, CROs, demand gen heads — gather to set the strategic direction that RevOps will operationalize through the rest of 2026.

The 2026 agenda is revenue-first: pipeline acceleration through ABM, AI-enabled marketing stacks, P&L ownership for CMOs, and the relationship between marketing attribution and sales-marketing alignment. Speakers from ServiceNow, AWS, Canva, Mastercard, Telstra, and Databricks — 70+ B2B revenue leaders across two days. The pipeline attribution and sales-marketing alignment tracks directly shape where ANZ enterprise marketing budgets flow in H2 2026.

For RevOps practitioners, B2B Marketing Leaders Forum is the event where you understand the strategic priorities your CRO and CMO are walking away with — so your RevOps roadmap reflects the same priorities they have just committed to implementing.

Why Attend

• 500+ CMOs and revenue leaders — the executive layer RevOps serves, all in one venue
• Pipeline attribution and sales-marketing alignment tracks — core RevOps subject matter at the executive level
• ABM at enterprise scale — understanding how ANZ enterprise marketing teams run ABM informs RevOps tooling and data strategy
• 11-year legacy — the relationships and strategic alignment built here have real organizational weight through H2 2026

Who Should Go

Senior RevOps leaders and Heads of Revenue alongside CMOs and CROs at ANZ-headquartered B2B companies. Understanding the marketing leadership agenda is essential for RevOps leaders setting their H2 roadmap. See our guide on B2B marketing and sales alignment to prepare for the alignment conversations this event will surface.

4. Agentforce World Tour Sydney

Date: February 25, 2026 (completed)  |  Location: ICC Sydney  |  Cost: Free

Agentforce World Tour Sydney is Salesforce's flagship ANZ event and the largest enterprise gathering in Australia at the start of the 2026 calendar. The 2026 edition drew 10,000+ customers, partners, and industry leaders to ICC Sydney — with a central focus on the agentic enterprise: how AI agents are automating RevOps workflows across CRM, forecasting, and pipeline management.

For RevOps leaders, the Agentforce event is where you see how ANZ enterprises including Xero, Fisher & Paykel, and Australia Post are actually deploying agentic AI in their revenue operations stacks. Salesforce's CRM sits at the center of most ANZ enterprise RevOps architectures — understanding where that platform is heading directly shapes RevOps tooling and automation roadmaps.

Note: the February 2026 edition has already taken place. We include it here because it repeats annually — RevOps leaders should plan for the 2027 edition and monitor the Salesforce Events calendar for any additional ANZ World Tour stops through H2 2026.

Why Attend

• 10,000+ enterprise Salesforce customers and partners — the largest RevOps-adjacent gathering in ANZ
• Agentforce demos and hands-on labs — see how AI agents are automating CRM, forecasting, and pipeline operations in real ANZ enterprise environments
• Free registration — zero cost to access the highest-density enterprise revenue stack event in Australia
• Partner and ISV ecosystem — ideal for RevOps leaders evaluating Salesforce-native tooling or managed service providers

Who Should Go

RevOps practitioners and Heads of Revenue whose organizations run Salesforce as the primary CRM. Also essential for RevOps leaders evaluating AI-driven forecasting tools, pipeline automation, or agentic workflow implementation across the revenue stack. Read our analysis of B2B go-to-market strategy to understand where Salesforce fits in the broader ANZ RevOps architecture.

5. Leading the Product — Melbourne & Sydney

Dates: May 13–14 (Melbourne), May 20–21 (Sydney)  |  Location: Crown Conference Centre (Melbourne); ICC Sydney (Sydney)  |  Cost: AUD (varies by ticket type)

Leading the Product is Australia's most established product management conference — but it is increasingly relevant to RevOps leaders. The 2026 program includes explicit tracks for GTM alignment, customer-led growth, product-led revenue operations, and how product and revenue teams co-own retention metrics and expansion revenue.

The two-city format — Melbourne on May 13–14 and Sydney on May 20–21 — covers the Leaders Forum (a senior-only full-day experience) and the Conference (practitioner-level sessions). Melbourne's venue is Crown Conference Centre; Sydney moves to ICC. For RevOps leaders at product-led growth companies or hybrid product-sales motion organizations, this is where you understand how product and revenue operations intersect in the ANZ SaaS context.

RevOps is increasingly being asked to own or co-own product-led revenue metrics: trial-to-paid conversion, expansion revenue, usage-based pricing governance, and PLG funnel operations. This event is where that conversation happens in ANZ.

Why Attend

• GTM alignment and product-led revenue tracks — increasingly core RevOps territory as ANZ SaaS companies adopt PLG motions
• Two-city format — attend Melbourne, Sydney, or both to cover the full ANZ product and revenue leadership community
• Leaders Forum — a senior-only format that produces the quality of conversation single-track conferences cannot
• Customer-led growth focus — directly relevant to RevOps leaders running post-sale revenue operations, CS enablement, and expansion pipeline

Who Should Go

RevOps leaders at product-led growth or hybrid product-sales companies in ANZ. Heads of Revenue at SaaS companies building usage-based pricing models or expansion revenue programs. RevOps practitioners who need to bridge the product-revenue gap in their organization's GTM motion. See our guide on B2B marketing sales enablement to understand how product and revenue enablement are converging in ANZ.

6. Generate Summit — Sydney

Date: July 30, 2026  |  Location: W Sydney, 31 Wheat Rd, Sydney NSW  |  Cost: TBC

Generate Summit is Australia and New Zealand's dedicated B2B in-house marketing conference — and a key event for RevOps leaders who work closely with marketing teams. The 2026 program includes an explicit revenue operations and sales-marketing alignment track, alongside sessions on AI-era demand generation, ABM execution, and GTM systems for ANZ teams.

The 200+ attendees are almost entirely in-house B2B marketers — the people executing the demand generation and ABM programs that RevOps is responsible for measuring, attributing, and optimizing. For RevOps practitioners, Generate Summit is the event where you understand what your marketing counterparts are prioritizing — so your attribution models, CRM workflows, and pipeline reporting actually reflect how the marketing team generates demand in 2026.

Confirmed speakers from Adobe, HubSpot, LinkedIn, Salesforce, Notion, Dropbox, and Twilio. Agency and vendor attendees register under a separate ticket class — the core audience is in-house practitioners, which maintains the conversation quality that makes this event genuinely useful.

Why Attend

• Revenue operations and sales-marketing alignment track — directly relevant RevOps content in an in-house practitioner context
• ANZ-built demand generation content — understand how ANZ marketing teams actually generate pipeline, so RevOps attribution reflects reality
• Access to in-house marketing practitioners — the people whose workflows RevOps supports, in one room
• W Sydney venue self-selects engaged, senior attendees — the room quality is noticeably higher than mass-market marketing conferences

Who Should Go

RevOps practitioners who work closely with marketing teams and need to understand demand generation and ABM workflows. Heads of Revenue at ANZ B2B companies where sales-marketing alignment is a live operational challenge. GTM leaders building or refining B2B go-to-market strategy for the ANZ market.

7. OPEX Week: Business Transformation Summit ANZ — Sydney

Date: October 26–27, 2026  |  Location: Sydney, Australia  |  Cost: By registration

OPEX Week: Business Transformation Summit ANZ is Australia's premier operational excellence and business transformation event. The 2026 edition is co-located for the first time with the AI & Automated Enterprise Summit — creating a national platform where RevOps-adjacent topics like process automation, AI-driven operations, and cross-functional revenue alignment sit alongside traditional operations transformation content.

OPEX Week ANZ draws operations leaders, transformation executives, COOs, and heads of business process improvement from across Australia. For RevOps leaders, this is the event that contextualizes revenue operations within the broader organizational transformation agenda — understanding how enterprise process excellence frameworks apply to forecasting, pipeline governance, and GTM operations.

The co-location with the AI & Automated Enterprise Summit is new for 2026 and directly relevant: agentic AI is reshaping how RevOps automates CRM hygiene, pipeline reviews, quota tracking, and cross-functional reporting. OPEX Week is the event where you see how ANZ enterprises are implementing this automation across operations functions — including revenue operations.

Why Attend

• Australia's most established operations transformation event — the context where RevOps belongs in the enterprise organizational architecture
• AI & Automated Enterprise Summit co-location — agentic AI in revenue operations, CRM automation, and process intelligence all in one venue
• COO and transformation executive audience — RevOps leaders gain visibility with the C-suite sponsors who govern RevOps mandates and budgets
• Process excellence frameworks — applicable directly to RevOps governance: pipeline review cadences, quota setting, and GTM process improvement

Who Should Go

Senior RevOps leaders and Heads of Revenue at enterprise ANZ companies. COOs and transformation executives at B2B organizations where revenue operations is being built or scaled. RevOps practitioners implementing AI-driven automation in their revenue stack. Check how your B2B sales pipeline governance aligns with the process excellence frameworks this event surfaces — it will inform your RevOps roadmap through 2027.

How to Choose the Right RevOps Events in ANZ for 2026

Most ANZ RevOps leaders should budget for two events. Travel and accommodation add AUD $800–$3,000 per event before registration — making event selection consequential. Choose based on your role, the problems you are solving, and where the people you need to learn from or align with will be.

• You are a RevOps practitioner focused on GTM alignment: SalesHaus Sydney (Mar 25) is non-negotiable — it is the closest thing in ANZ to a dedicated RevOps community event. Add SalesHaus Melbourne (Apr 23) if you need cross-city coverage or want the Melbourne operator community.
• You are a Head of Revenue or CRO building executive alignment: B2B Marketing Leaders Forum APAC (May, Sydney) is the strongest single event for CRO-level relationships and strategic context. The pipeline attribution and ABM tracks directly inform how RevOps should be structured to support marketing's revenue accountability.
• You run RevOps at a product-led growth company: Leading the Product (May, Melbourne and/or Sydney) is the only ANZ event with explicit product-led revenue operations content. The Leaders Forum format gives senior practitioners the conversation depth that conference-format sessions cannot.
• You are building or scaling RevOps at an enterprise: OPEX Week ANZ (Oct, Sydney) is the event where revenue operations sits in the context of the broader enterprise operations transformation agenda. Essential if your RevOps mandate includes process governance, change management, or cross-functional reporting at scale.
• You work closely with marketing and need alignment on demand gen: Generate Summit (Jul, Sydney) puts you in the room with the in-house marketing practitioners who execute the demand generation your RevOps function measures. Understanding their actual workflows is essential for building attribution models that reflect reality.
• You are based in Auckland or New Zealand: There are no dedicated RevOps events in New Zealand in 2026. SalesHaus Sydney (Mar 25) and Generate Summit (Jul 30) are the two highest-value events for NZ-based RevOps leaders making the trans-Tasman trip. Read our guide to the best sales agencies in New Zealand to build local commercial support alongside your event presence.

Regardless of which events you attend, pre-event enrichment determines results more than attendance. Enrich attendee and sponsor lists before each event. Book peer meetings before the doors open. For ANZ RevOps events specifically, the after-event follow-up cadence matters as much as the event itself — the community is small enough that a missed follow-up means missing a relationship that will not naturally recur for another year.

Final Verdict: Which RevOps Events in ANZ Should You Attend in 2026?

ANZ does not have a single dedicated RevOps conference. It has something more useful: a set of cross-functional events where the revenue operations conversation happens in context — alongside the sales, marketing, CS, and product leaders that RevOps is actually built to serve.

For RevOps practitioners: SalesHaus Sydney (Mar 25) is the event that most directly addresses the ANZ revenue alignment challenge. The capped format and cross-functional audience make it the highest-quality peer conversation available in Australia in 2026.

For executive RevOps leaders and CROs: B2B Marketing Leaders Forum APAC (May 20–21, Sydney) is the highest-density event for the executive alignment conversations that shape RevOps mandates and budgets. The pipeline attribution and ABM tracks are directly relevant to how RevOps is structured and funded.

For product-led and PLG RevOps: Leading the Product (May, Melbourne and Sydney) is where product-led revenue operations is being built in ANZ. The Leaders Forum format provides conversation depth that no other ANZ event offers for senior product-revenue alignment.

For operational scale and AI-driven RevOps: OPEX Week ANZ (Oct 26–27, Sydney) co-located with the AI & Automated Enterprise Summit is the event that will define how ANZ enterprises structure revenue operations automation through 2027.

After each event, the follow-up speed matters as much as the quality of conversation. ANZ RevOps communities are small, well-networked, and relationship-first — the follow-up that lands within 48 hours gets a reply. The one that waits a week gets archived. Use SyncGTM to enrich every new contact from ANZ RevOps events — verified email, direct dial, and current company data — so your outreach reaches the right person before the conversation goes cold.